Compart - Document- and Output-Management

Development and Technology

How to Create Personalized Communication

Compart |

How to Create Individual Documents in a Structured and 100% Correct Way

Customer documents have to be not only personalized, but also created efficiently and error-free. Manual processes are often error-prone and time-consuming. Interactive document creation uses structured input and automated text blocks to generate documents dynamically – with maximum precision and minimum effort.

Principle of interactive document creation:

  • Clerks interactively insert case-related data into a predefined dialog consisting of a wide variety of form fields.
  • Based on this input, documents are composed highly dynamically using predefined text blocks and new content is added flexibly.
  • The structured user guidance enables the handling of complex logics.

Interactive personalization input mask for clerksScreenshot: Clerks enter case-related data via the input mask / Example of integration with Salesforce.com

Advantages of interactive document creation:

  • Accelerated document creation process thanks to guided input.
  • Predefined texts and logics enable 100% correctness.
  • Updates are made centrally in just one place, as text blocks are managed as independent units.
  • The real-time preview allows the finished document to be checked immediately.
  • Individual letters only within the defined framework of the standard processes.
  • Regulatory requirements are automatically complied with.
     
Personalized Communication

Create Personalized Communication Dynamically

Interactive document creation is an innovative method for creating business documents. It enables clerks to enter case-related data interactively via an input screen and thus influence the content of a document based on rules.

Based on the information entered and stored business rules, the system automatically inserts predefined text modules into the documents and adapts them as required. Users can either create documents independently – whereby the display of relevant fields reacts dynamically to their entries – or supplement existing business data with additional entries.

Customizable forms and layouts allow individual design for a wide variety of use cases. Recurring dialog components (including logic) can be created once and reused in different documents.

The application is fully integrated into the DocBridge® Communication Suite design environment, enabling consistent and efficient document creation.

Application examples for personalized communication

  • An insurance policy with individual clauses that dynamically adapt to the user's details
  • An electricity contract based on the selected tariff option, including sending the contract documents and terms and conditions by email
  • A termination form for a current account, with the system automatically inserting the necessary deadlines and billing details
  • Updating an existing mobile phone contract with new contract terms or renewal clauses
  • Tax letters with personalized justification
  • Customized ad hoc letters and correspondence
     

Directly edit and personalize individual documents
 

Edit and personalize individual documents directly
Screenshot: User Interface of DocBridge® Communication Suite

Sequence of a typical personalized customer communication

The dynamic document creation process follows a structured sequence of steps. The specialist user is guided through an intuitive user interface that reacts interactively to their input.

1.  Calling up the application

  • The clerk starts the application or a user-defined web application into which the interactive letter writing is seamlessly integrated..
     

2.  Entering the data

  • An interactive form is displayed containing various guided input options such as drop-down lists, text fields or checkboxes.
  • The user enters the required data which, depending on the context, influences the appearance and content of the document.
  • Predefined text modules are automatically inserted and adapted based on the information entered and stored business rules.
     

3.  Preview of the generated document in all relevant channels

  • The user receives a preview of the generated document to check the content and make any necessary adjustments.
     

4.  Finalization and sending

  • The document can be finalized and further processed using the standard business processes.
  • For example, it can be sent by e-mail, saved in the customer file as a PDF or archived.
  • Each document can be automatically created barrier-free and multi-channel capable.
     

Conclusion:

Interactive document creation ensures that personalized customer communication is standardized, legally compliant and efficiently processed - for a consistent and professional external image.