Hybrid Mail and Bulk Mailing
Christophe Lucas, SMABTP DSI-BAG
SMA Group has been restructuring its digital document management. Two applications were developed: LEADERBOARD and PLI MANAGEMENT.
The printing and mailing offer is based on the center's capacity desktop publishing group and must allow optimizations:
- Operational: reduced manipulations in management centers
- Financial: optimization of printing costs (colors) and postage